In the digital world, social media marketing has become a very important part of an effective marketing strategy. Social media platforms like Facebook, Instagram, Twitter, etc. offer lots of opportunities for brands to showcase their products. These platforms are free to utilize and you are able to directly communicate with a larger audience at once. You don’t have to invest a bundle in building a marketing strategy that features social media marketing videos. Regardless of whether you have a small or perhaps a large business, it’s time that you take social media marketing marketing seriously.
Based on statistics shared by Lyfe marketing, 93 percent of videos on Twitter are accessed from mobile phones. Views of branded video content on YouTube has doubled within the last three years. Moreover, Facebook live videos receive 10 times more comments that the regular video. Every one of these statistics show that video content is in demand on social media marketing networks. buy instagram verification This is because millennials connect more to videos on social media. Web Marketing Video Council has discovered that significantly more than 60 percent of brands are using social media marketing videos actively for promotions. Thus, it’s highly likely that the competitors may also be leveraging the energy of social media marketing video to expand their customer base.
Instagram is really a very powerful social media marketing platform that allows you to share images and videos online. Techcrunch has been studying Instagram trends since its launch. Depending on their study, Instagram crossed the threshold of 1 billion monthly active users in 2018. Moreover, Instagram happens to be growing at an interest rate of 5 percent per quarter, the best among social media marketing platforms. So, Instagram should be your first choice in showcasing your brand’s product and services. In this article, we will get you through some ways to utilize Instagram videos for engaging more audience.